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privacy policy

Effective as of 13 September 2023

We value your privacy and are committed to protecting your data. We only collect data from people for specific purposes and we will not share your personal data with anyone except as set out in this privacy policy.

This privacy policy describes how Ashley Gordon collects and uses the personal information you provide in person and on our website www.ashleygordon.co. It also describes the choices available to you regarding our use of your personal information and how you can access and update this information. Visitors to website www.ashleygordon.co can browse our website without providing any personal information (subject to essential website cookies).

 

If you have any queries or complaints about our privacy policy or how your information is handled in practice, please contact me via the form on this website.

 

Collection and Use of Personal Information

We may collect information from you for a number of reasons but primarily to provide you with the most useful and relevant information and services from Ashley Gordon. We do this through collecting both anonymous or aggregate data, and personal information voluntarily provided by you via our website or in person (e.g., when you fill in forms, subscribe to our services (such as coaching, consulting, resources, or publications) and emails.

We may collect the following personal information from you:

  • Contact information such as name, email address, mailing address, phone number

  • Billing information such as credit card number, and billing address

  • Confirmation of minimum age via tick box
     

We may use this information to:

  • Fulfil your request or order, including financial transactions

  • Send you an order confirmation

  • Send you requested product or service information

  • Respond to your service requests

  • Schedule informational, coaching, or consulting calls

  • Send you information about our work

  • Send you marketing communications (see further details below)

  • Respond to your questions and concerns

  • Update our website to better meet the needs of visitors and supporters (see further details below)

  • For internal administration and analysis

  • For other purposes disclosed to you at the time we collect your information.
     

We may process your personal data based on our legitimate interests, or where we are contacting you electronically or as otherwise specified in this notice, with your consent.

Other data may be collected automatically when you visit our website, such as details of your visits to our site, which includes things like cookies and IP addresses (which tell us, for example, where people are logging on) but not limited to traffic data, location data, web logs and other communications data. In addition to personal information voluntarily provided by you, we also collect information about your visit to our website e.g., time and date of visit, pages viewed. This information is collected in aggregate form and is anonymous.

This data helps us to update our website to better meet the needs of visitors and supporters. The cookies collect information in a way that does not directly identify you. Please see the section on cookies below for more information.

 

Marketing - Opt-In/Opt-Out/Update Your Preferences

We might use your data for marketing purposes (including personal and social media) for reasons noted above.

 

Website and social media advertising

You may also see our advertising online and on some social media sites if you have supported us before, or if your use of these channels suggests that you would find our campaigns relevant.

We use cookies to ensure that any investments we make in online advertising are as cost-effective as possible, by tracking how well individual adverts perform. These cookies are issued by third party service providers that we have assessed as secure.

If you do not wish to see these adverts, you can do so by managing the privacy settings on your social media accounts including Facebook, Instagram and Twitter

Hashed lists

We may send a list of ‘hashed’ email addresses to online social media platforms for the purpose of creating a group of people with similar characteristics (such as a Facebook lookalike or custom audience), for the purpose of targeted advertising for our fundraising or campaigning activities.

For targeted advertising, we may also upload ‘hashed’ files into social media platforms to use as an exclusion list for our ad campaigns, this helps us target new people, rather than targeting people who have already engaged with us. This is both cost effective and helps us grow the movement.

‘Hashing’ turns these email addresses into an unreadable code for the purposes of security and privacy during data transfer. The hashed data that we share with social media platforms is deleted after a short period of time and not used for any other purpose.

We may use social media platform advertising tools to build audiences matching particular characteristics to serve our advertising campaigns. For example, we might target people who have shown an interest in social or environmental justice. This targeting is based on pages and/or posts people have previously engaged with on the platform. These tools allow us to inspire new people to engage with our work.

You have the right to ask us not to process your personal data for marketing purposes. You will be asked to positively opt-in to receive information by submitting the relevant form, whether on our website or other digital platform.

If you have indicated that you wish to receive updates, then you may receive communications by both post, email or SMS, according to the preferences you have selected. All our marketing emails and postal communications offer the opportunity to opt-out of future mailings.

You may choose to unsubscribe at any time and stop receiving our communications by following the instructions included at the bottom of all our emails. Alternatively, you can also unsubscribe online by visiting our contact form on our website.

 

Cookies and Other Tracking Technologies

A cookie is a small text file that is stored on a user’s computer for record-keeping purposes. We use cookies on this site, for example, to keep track of your preferences and profile information. Cookies are also used to collect general usage and volume statistical information that does not include personal information. More specifically we use:

  • Strictly necessary cookies – required for the operation of our website.

  • Preference or Functionality cookies - used to recognise you when you return to the website and record that you are a user of our website, or whether your web browser has Javascript enabled.

  • Statistics – These are often called analytical/performance cookies. Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

  • Marketing cookies - Marketing cookies are used to track visitors across websites. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
     

We use both session ID cookies and persistent cookies. A session ID cookie expires when you close your browser. Although session cookies are established, they are not capturing any behavioural or personal information, only information that is helpful to the user experience, such as whether the user's browser has JavaScript capability. A persistent cookie remains on your hard drive for an extended period of time. Persistent cookies are being used to switch one-time messages on and off and to record form completion. You can remove persistent cookies by following directions provided in your internet browser’s “help” file.

 

Analytics / Log Files

As is true of most websites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp and clickstream data.

We use this information, which does not identify individual users, to analyse trends, to administer the site, to track users’ movements around the site, and to gather demographic information about our user base as a whole. We use Google Analytics to compile statistics including website conversation rates on how our website is being used, which can help us to improve our website. We do not link this automatically collected data to personal information.

Third Party Cookies

Google Analytics: we use Google Analytics to measure interactions on our website. This data is unidentifiable aggregated data only and does not include personal identifiable information. For more details click here: Google Analytics Cookies.

 

Facebook Tracking Pixels: we use Facebook pixels to track visitors to our website from Facebook and for remarketing purposes. This data is unidentifiable aggregated data only and does not include personal identifiable information. For more details click here: Facebook Pixels.

If you reject cookies, you may still use our site, but your ability to use some areas of our site, such as forms or surveys, will be limited.

Links to Other Websites

Our site includes links to other websites whose privacy practices may differ from those of Ashley Gordon. If you submit personal information to any of those sites, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any website you visit.

Third Party Social Media

Our website includes social media features, such as Facebook and Twitter widgets and the ‘Share this’ button. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our site. Your interactions with these features are governed by the privacy policy of the company providing it.

Information Sharing

We do not sell your personal information to third parties for any purpose, ever. We will share your personal information with third parties only in the ways that are described in this privacy policy.

We may provide your personal information to companies that provide services to help us with our business activities such as shipping your order or offering customer service. These companies are authorised to use your personal information only as necessary to provide these services to us.

We may also disclose your personal information:

  • As required by law or regulatory body such as to comply with a legal request from a law enforcement agency.

  • When we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request,

  • To any other third party with your prior consent to do so.
     

We seek to ensure the data we hold about you is kept up to date. Should you spot any errors, or your personal details change, please update your information by messaging us on the contact form of our website.

 

Data Retention

We will retain your information for as long as your relationship with Ashley Gordon is active, is needed to provide you services, or in-line with legal and regulatory obligations, or to resolve disputes and enforce our agreements. We will not retain your personal information for longer than is needed to support these requirements.

If you wish to cancel your relationship with Ashley Gordon, or request we no longer use your information to provide you services, please contact us using the contact form on our website.

Personal information will be deleted in a secure manner when no longer required to fulfil these purposes.

Security

The security of your personal information is important to us. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the internet, or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security. When you enter sensitive information (such as a credit card number) on our order forms, we encrypt the transmission of that information using secure socket layer technology (SSL).

 

Transaction Security

The personal information collected when you purchase items by credit card is kept for the purposes of tracking your order and to provide a receipt of the transaction. This information is stored on an encrypted, secure server managed by a third-party payment processor.

Your rights

You have the right to request details of the information we hold about you. To receive a copy of personal information we hold about you, please complete our contact form. Please also include the following information:

  • Your full name and contact details

  • Your relationship with the organisation

  • Any other relevant information- e.g. timescales involved
     

We will respond within a reasonable time period of receiving your letter.

Please contact us if you wish to raise a concern about Ashley Gordon’s handling of your personal information, or compliment what you think we have done well.

 

Changes to Ashley Gordon’s privacy policy

We may update this policy to reflect changes to our information practices and to keep it up-to-date and relevant. If we make any material changes, we will notify you by email (sent to the latest email address we have on file for you) or by means of a notice on this site prior to the change becoming effective.

Please make sure you check this page regularly for the latest information on our privacy practices and to see what has changed.

Link to contact form

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